Tessa Morris

Digital Media Specialist

Born and raised in the San Francisco Bay Area, Tessa has been surrounded by the latest technology, the fastest and most energy-efficient cars, and an overwhelming amount of media for as long as she can remember. These constantly changing trends within the consumer society appealed to her and led her to pursue Media Studies at UC Berkeley. To this day, she often finds herself analyzing advertisements, billboards, and social media posts – pinpointing exactly who it’s targeting, how it’s affecting the viewer, and how it contributes to social norms.

Working for the DoLaB gave Tessa the opportunity to attend various music, yoga, and transformative festivals. She knew that she wanted to be more heavily involved in sharing her love for spiritual music. In fall of 2013, Tessa made the trek out to Colorado for a completely new start; her lifelong love for powder-covered mountains was calling for new scenery.

As Digital Media Specialist at New Earth Records, Tessa is responsible for maintaining and updating all websites. Additionally, she ensures we have an inviting, informative and interactive online presence. This means engaging with our audience through various social media platforms, monitoring Google Analytics, analyzing and making necessary changes to Google AdWords, as well as managing the digital releases of New Earth albums on iTunes, Amazon, Bandcamp and all other physical and digital distributors.

If you want to find the secrets of the universe, think in terms of energy, frequency, and vibration.” ~Nikola Tesla

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